According to Politico, this course correction has a lot to do with Obama starting to pull away in a few swing states and will mean Romney speaks more about issues like foreign policy, China, and debt:
POLITICO – Mitt Romney, sensing an opening in the Middle East mess and catching flak from conservatives for giving too little detail about his policy plans, is rolling out a new and broader strategy to make the election a referendum on “status quo versus change,” chief strategist Stuart Stevens told POLITICO.
The shift, which is to include much more emphasis on Romney’s policy prescriptions, means he is scrapping the most basic precept of his campaign. From the time he began contemplating running again after his loss in the 2008 primaries, Romney’s theory of the case has been a relentless and nearly exclusive focus on the listless economy.
But with polls showing Obama for the first time moving clearly ahead in important swing states— most notably, Ohio—Romney advisers concluded they had to make a painful course correction.
Stevens said the economy is likely to remain “the dominant focus” of the campaign. But ads and speeches will focus on a wider array of issues, including foreign policy, the threat from China, debt and the tone in Washington.
Stevens said the big, unifying question will be: “Can we do better on every front?”
Here’s an example that Politico cites as the new direction Romney is taking in a 2nd new Romney ad out this morning: