This is a very interesting article based on an interview with Roger Ailes and I highly recommend reading the entire article, of which there is much, much more at the Daily Beast:

DAILY BEAST – …He calls it a “course correction,” quietly adopted at Fox over the last year. Glenn Beck’s inflammatory rhetoric—his ranting about Obama being a racist—“became a bit of a branding issue for us” before the hot-button host left in July, Ailes says. So too did Sarah Palin’s being widely promoted as the GOP’s potential savior—in large measure through her lucrative platform at Fox. Privately, Fox executives say the entire network took a hard right turn after Obama’s election, but, as the Tea Party’s popularity fades, is edging back toward the mainstream.

While Fox reporters ply their trade under Ailes’s much-mocked “fair and balanced” banner, the opinion arm of the operation has been told to lower the temperature. After the Gabrielle Giffords shooting triggered a debate about feverish rhetoric, Ailes ordered his troops to tone things down. It was, in his view, a chance to boost profits by grabbing a more moderate audience.

His outsider self-image is ironic, considering that he’s been an establishment power broker for decades, burnishing the images of Ronald Reagan, George H.W. Bush, and Rudy Giuliani before launching Fox 15 years ago. Now he earns as much as $23 million a year, and Rupert Murdoch calls him almost every day, often to gossip about politics. (Ailes picks his battles; he avoided offering advice about the phone-hacking scandal that engulfed Murdoch’s News of the World tabloid.)

Fox, of course, still has its share of Obama bashers. Hannity’s show uses a logo that asks, “Can You Afford Four More?” Ailes calls him “predictable,” but Hannity says he’s not a party man: “I’m a registered conservative; I’m not a registered Republican.” O’Reilly, who chatted up Obama during this year’s Super Bowl, occasionally defends the president against harsh attacks. Ailes says O’Reilly has “moderated” his views and that “Beck scared him”—meaning Beck was so popular on the right that O’Reilly had to find a different niche.

For his part, O’Reilly says he supported most of George W. Bush’s policies and gave Obama’s economic plans a chance for 18 months—before opposing them as unworkable. “I took flak from the far right all day long. They attacked me viciously,” he says. He waves off any talk of moderation and insists he never worried about the now-departed Beck: “He’s a performer, I’m a journalist.”

(Ailes seems to relish the feuding among his stars, saying, “O’Reilly hates Sean and he hates Rush because they did better in radio than he did.”)

Ailes keeps a wary eye on anchor Shepard Smith, who occasionally backs aspects of the Obama record: “Every once in a while Shep Smith gets out there where the buses don’t run and we have a friendly talk.” And Ailes likes to tease O’Reilly: “You gonna suck up to Obama so you can get another interview at the next football game?” Democrats have noticed the change. Says former Obama aide Anita Dunn: “You have the sense that they’re trying to at least appear less of the hyper-partisan political network they had been.”




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21 comments
TJ Johnson
TJ Johnson

I don't always (ever?) agree with the position of Fox News, but I can't deny the fact that Roger Ailes is a true genius. He has proved to have the Midas touch on every aspect of Fox News, turning it into the most successful news outlet in America.

If Ailes makes a "course correction," I can't help but think it'll turn into yet another ratings (and financial) coup for Fox.

thegremlinsays
thegremlinsays

Well Mr Ailes...If you make too much of a "turn" back towards the left...then I'll be listening to the radio 24/7. I've already seen some changes recently...Carl Cameron's turned into a "squishy" little moderate lib all of sudden...BillO has always had left leanings and those are showing more and more...the new crop of anchors also have left of center views as well. If it ain't broke...don't fix it...but you got rid of Beck, your cash cow...so something's definitely up. I think BillO was jealous...and had a tantrum.

Mimi Mayes
Mimi Mayes

Same here. I get so tired of, in the interest of being fair and balanced, they allow crackpots like Alan Colmes, Bob Beckel and many lesser knowns to spout their LIES without challenging them -- I don't need to hear such idiocy. The best part of the day is the top of the hour(s) on Fox and Friends where Doocy, Kilmeade and Carlson will flat out tell you what the latest horrific details of the Obama disaster are.

jay
jay

I'll shout from the mountaintop, "obama is a racist or was when he sat in rev. wright's church for 20yrs." Returning Churchill's bust back to England doesn't help either. Coincidence? Beck should've doubled down!!! We must remember he has pure african blood from his father's side running through his veins. The likes of which also ran through other african dictators like idi amin, robert mugabe who too had arrogant & dictatorial traits.

Linky1
Linky1

Thanks, las1....my bad there!

cabensg
cabensg

You want the truth listen to Rush. All his stuff is on the internet it you can't listen on the radio. You want to understand what liberals think and what they'll do and have done he's the man to school you. Nothing escapes his analysis and everything he says makes sense.

cabensg
cabensg

Your're damned right!!!!!! and the ranks are growing daily.

Lona Pflum
Lona Pflum

How about Greta? I think she is conservative. I love her show. I also like Neil Cavuto. Don't really care about the rest.

katy
katy

The Tea Party is not fading. That's their first miscalculation. The second is that the American people are turning right not because of FOX or Beck or Palin..They're turning right because the rest of the world is turning so far left.

GBTV is going to explode because of this wrong and narrow sighted crap!

alec russo
alec russo

You know, its funny, even though it wasnt implicitly said until now, Fox News has seemed weak to me for a while. I stopped watching everything but Glenn Beck a while back and now never turn it on.

I guarantee that if it starts to stray from the truth in order to "appeal" to "moderates", it will fall back to the ratings pack and lose a lot of its audience. If it hasnt already.

Its kind of just another news channel now. I mean you dont have to hear far left wackos like Ed Schultz and Crissy Matthews, 4 hours a night but there are a few. Shepard Smith is a tool. He was the first person that had me turning the channel off regularly.

Now i just never turn it on.

Linky1
Linky1

I pay for FOX in Canada as well, I have Shaw Direct satellite and it is bundled in a package of other channels. Like 12grace says, try the trial of GBTV. I have and am loving Glenn's shows.

If you're in Canada, try SUN News. It's kicking the a$$ off of CBC and CTV and as a matter of fact, are leading the charge to make the CBC more accountable.

Linky1
Linky1

Michael Coren is on SUN NEWS in Canada, the station our jackbooted CRTC tried to have banned. Oh, they tried with FOX (Al-Jazeera got the OK first), but we still get FOX. I watch more SUN now, still watch FOX (only Hannity and Brett Baier) - and I do subscribe to GBTV. I missed Glenn way too much and when you watch his new show, he gets into so much more than he could on FOX.

Here's the link to SUN NEWS-they do broadcasts of all of the political shows. I have visited the UK many times and how you guys exist with the "Beeb" is beyond me. While some documentaries are good, their bias is even worse than the CBC in Canada. Oh, that's another good thing about SUN NEWS-they're leading the charge to have the CBC de-funded.

Dan C
Dan C

I wont watch that until Beck stops hiring perverted comedians to make sex jokes about Sarah Palin.

Dan C
Dan C

Many of us spotted this a long time ago. Since they have become the Romney/Bush network they have lost viewers. Their ratings arent as high as they used to be.

I never watch anymore.

B-Funk
B-Funk

I'm paraphrasing this quote as I saw it years ago, but Ghandi said something to the effect of: "First, the enemy will ignore you. Then, they will argue with you. Then, they will hate you. After that, you will win." It's very encouraging because they definitely hate us. Our peaceful revolution is succeeding!

Ozzie
Ozzie

I have to agree with the notion that they went pretty partisan after the election, but the election did give us a radical Marxist and I think it's the nation's duty to fight at every level to retain its national identity.

O'reilly and Beck.....LMAO--- Who didn't see the fear in O'reilly when Beck started cleaning up? He had to change his act to keep himself from going insane, I'm sure it was killing him inside. What a tool.

FishyGov
FishyGov

That might be his business model BS. FoxNews was started when conservative politics wasn't cool. Now that it is, he may be swinging his political pendulum to the left.

Could it be that FoxNews was just being a contrarian?

FishyGov
FishyGov

I first started watching Glenn Beck on CNN. Absolutely haven't a clue on HOW I ended up watching anything on CNN. He then moved over to Foxnews and I enjoyed watching him there too.

I stopped watching Glenn Beck on Foxnews right after some of his sponsors dumped him. I stopped not because of his message but because of his preaching delivery. Gone was his discourse with learned guests and taking over for the idea sharing GB emerge Professor/Preacher Beck who kept me in a constant state of agitation.

Still informative, perhaps more so than previous Glenn, but extremely angry. I like happy Glenn...the sky is falling Glenn, not so much.

I visit his glennbeck.com site and do subscribe to GBTV and I watch his show when I'm in a happy place that I cannot be shaken from.

No more steady diet of GB for me until he rediscovers happy Glenn.

andrew boyle
andrew boyle

The "course correction" is recovering from Beck leaving to go start his own network that I would wager will overtake FoxNews. Fox has done an admirable job competing within a dying system, but it will not last as the model of broadcast news is doomed.